Meeting with a potential client LET'S NOT IGNORE THE BASIC RULES Dress appropriately, the most recommended is a casual suit, without forgetting to be ourselves. Don't be late for the appointment. It may sound very obvious, but today there are many who make this mistake and that creates a very bad impression. Avoid carrying the Notebook. As far as possible it is better to opt for a notepad, pens and a lot of willingness to listen; a screen is a great distraction and prevents a true personal connection. Let them speak more than us, so we can document everything they expect from our proposal.
When the time comes, sell them a solution. Every time they have shared their problems and challenges with us; we need to let them know how we can help them. Define the steps to follow. Many meetings with potential clients end with a handshake, plus a classic "I'll get executive email list back to you." Instead, let's find out what our prospect needs in order to make a commitment to the next phase. Let's question ourselves from time to time. At the end of each meeting let's take about ten minutes to analyze what we could improve? Did we make a commitment too soon? Did we doubt the price because we felt that the agreement was slipping away from us? With this information we will have the ability to write a list of things that we should work on to improve in a future meeting. Inescapable arguments So far, we've taken an important look at how best to prepare for your first meeting with a prospect.
As an added value, if we aim at offline customers but we want to "persuade" them completely, it is necessary to make them see the multiple advantages they have when opting for products or services that have an excellent presence on the web; especially in these times of confinement. 1 – “A COMPANY IS WHAT GOOGLE SAYS ” A real blow to reality is that a business's best friend is search engines. Statistics show that a large number of people daily ask the giant for information about products and services. So if it's not on Google, it doesn't exist. meeting with a potential client 2 – “BEING ON SOCIAL MEDIA IS THE GUIDELINE” Today, 87% of B2B companies are on social media, to reach new customers and potential customers. In such a way that a brand or business that is considered up to date must have an online presence and invest in Facebook , Twitter , Instagram and LinkedIn.