Once the code is clean, Google will index the site correctly and stop penalizing the site errors. 3. Submit a Strong XML Sitemap A sitemap is an XML file that lists and organizes the URLs for a site. The sitemap allows Google to find each URL easily, along with information on when the URLs were last updated and the type of content on the URL. Most content creation platforms allow a marketer to automatically create an XML sitemap, so programming is not necessary. There are also easy-to-use XML sitemap generator platforms, such as XML-Sitemapsthat automatically create sitemaps for you.
Once you have a map, make sure it is registered with Google Webmaster Tools to make sure it’s in the right format and that it’s uploaded to your server successfully: Select your site on your Google Search Console homepage. Click Crawl. Click Sitemaps. Click ADD/TEST SITEMAP. Type sitemap.xml. Click Submit Sitemap. 4. Check Your Links Italy Phone Number List Monitoring and policing the backlinks that point to your site can get complicated, but you can easily practice good SEO with the links in your own content. Review your website’s content—starting with the most important and top-performing pages first—and look at the links to make sure: Links are included naturally in the text.
A link should be a way to give readers more information on a certain topic, not take them to a website that has nothing to do with the text. Links lead to quality websites. Make sure the link does not go to a page that does not exist or a low quality/spammy website. Links build a digital reputation, so only link to reputable and authoritative websites. Include internal and external links. It’s important to link to blog posts and pages on your website, and to other reputable websites. Try to use a balanced ratio of both internal and external links. If you are making any of those mistakes, Google may not trust your website (aka if you have too many links, it looks spammy), so go through each page and re-visit the link strategy. 5.